Can China's local brand exhibition expand overseas? Yes, someone just did it very successfully.

Can China's local brand exhibition expand overseas? Yes, someone just did it very successfully.

It is common that overseas brand exhibitions to expand their business to China,

Namely overseas main exhibition + (China) sub-exhibition.

China exhibition goes out,

Besides participating in and holding exhibitions abroad,

Is it possible to expand the local brand exhibition overseas?

Here is a case, they have just held an Exhibition overseas,

Next year there will be exhibitions in Indonesia, Italy (and probably the United States).

Can China's local brand exhibition expand overseas?

Yes, someone just did it very successfully.

On October 20-22, 2022, the Shenzhen eCig Expo, jointly organized by Shenzhen Informa Markets Creativity Exhibition Co., Ltd. (hereinafter referred to as "Creativity Exhibition") which is a member of Informa, and PT Pamerinda Indonesia Indonesia Jakarta International Convention and Exhibition Center was successfully held.

This exhibition focuses on industrial emerging markets and technology research and development, brings together more than 300 international brands and high-quality resources, and creates a professional and high-quality business exchange platform, which is highly praised by exhibitors and visitors.

There are a few pictures, take a look at the exhibition site. 

They can hold offline exhibitions!           

The exhibition site is so COOL!

IECIE Vape Show, founded in 2015, is an exhibition brand of Informa. It is an exhibition platform with global influence in the vertical field of electronic cigarettes. 

Since 2015, IECIE has held 10 large-scale exhibitions, with a cumulative exhibition area of 295,500 square meters, held a total of 21 professional industry summits, served 2,691 electronic atomization-related companies, and attracted a total of 423,717 professional visitors at home and abroad.

If the exhibition cannot be held at home, then go abroad.

In the past three years, the domestic exhibition industry has suffered a serious blow, and it is difficult to carry out smoothly.

On the other hand, there is a demand in the market, and it is necessary to meet and negotiate, and there is a strong willingness to participate in and watch the exhibition.

The organizer, Creativity Exhibition, has the resources of high-quality exhibitors and professional buyers around the world, so they decided to take an important step with exhibitors and partners: to meet the needs of the industry and the market, relying on the brand and influence it has built over the years, IECIE2022 officially moved overseas.

IECIE takes Indonesia Jakarta Exhibition as the first station of the overseas joint exhibition to help domestic-related enterprises to develop overseas markets.

IECIE invited major dealers, buyers, professional communities, and audiences to purchase, and also invited 20 Indonesian professional media and mass media to report on the scene.

Next year, the exhibition will be held in Indonesia and Italy, also the United States probably. 

The success of the first show in Indonesia gave the organizers great confidence.

On October 22, the Jakarta exhibition closed, and the organizer's official Weibo issued the announcement of next year's Vape Show Jakarta in Indonesia (November 30-December 2, 2023) and IECIE x Vapitaly in Italy (May 27-29, 2023).

Creativity Exhibition’s goal is to complete the overall layout from Asia to Europe and the United States within three years.

The IECIE overseas joint exhibition is expected to be 50,000+ square meters, 1,000+ brands, and 60,000+ professional audiences, becoming an important link to connect the global market.

The exhibition date of IECIE USA will be announced soon.

By the way, Creativity Exhibition. Such an introduction makes it look like this is a PR draft.

But it's not. Exhibition BEN just thinks this low-key company deserves everyone's attention.

Creativity Exhibition is one of the top 100 exhibition enterprises in Guangdong Province. Its exhibition brand ELEXCON is the wind vane of China's electronics industry and the first international electronics exhibition in Shenzhen. Other brand exhibitions include ELEXCON & Embedded System Expo, IECIE Vape Show, Smart Healthcare Exhibition of China Hi-tech Fair, IoT World China Station and 5G Global Conference China Station, etc.

(The information and pictures in this article are all from public information.)