The CIIE is Dancing at the Expo-Online and Offline Ensemble Merchants Win-Win Symphony

The invitation of the East is like a cloud; mutual benefit and win-win, create a better future.

At the 4th CIIE, 58 countries and 3 international organizations participated in the national exhibition, and nearly 3,000 exhibitors from 127 countries and regions appeared at the enterprise exhibition. In this global trade event held in China, businessmen from all over the world showcased their first new products, discussed trade and investment, discussed cooperation opportunities, and played a win-win symphony of "Beauty and Beauty".

Meet in the "cloud" and join in the grand event

One of the highlights of the 4th CIIE is the first "online national exhibition".

After entering the website, following the track of the mouse, pictures, videos, and 3D models are unfolded in sequence. The development achievements, advantageous industries, cultural tourism, and representative enterprises of each participating country can be seen at a glance, and it is truly possible to "see the world without leaving home" .

The Aegean Sea, hot air balloons, olive oil, traditional carpets... Entering the online national exhibition in Turkey, a strong exotic atmosphere blows across the face. Turkish Deputy Minister of Trade Turagayi stated that as an important country along the “Belt and Road”, Turkey hopes to promote trade in goods and services with China through this CIIE, and further strengthen the economic and trade cooperation between the two countries.

In the list of companies displayed online in Greece, the winery represented by the exhibitor George is impressively listed. "Online exhibitions will undoubtedly enable more Chinese consumers to understand our products." George said that in the face of the general trend of China's consumption upgrade, it is his biggest concern to recommend the best olive oil, wine, and honey in Greece to Chinese consumers. interest of.

It is reported that there are 15 countries participating online this year. Among them, Congo (Brazzaville), Kiribati, Mauritius, Solomon Islands, and Palestine participated in the Expo for the first time. Due to the impact of the epidemic, it is difficult for these countries to participate in offline exhibitions. Online national exhibitions have opened up a "cloud window" for them to participate in this global feast.

Sun Chenghai, deputy director of the China International Import Expo Bureau, believes that the "four major platforms" and the fruitful results achieved by participating countries in the previous three CIIEs are the main reasons for attracting these countries to participate in the CIIE this year. Developed countries, developing countries, countries along the “Belt and Road” and the least developed countries can all gain and gain from participating in the CIIE, and they all have a deep understanding of the attractiveness of open markets.

Ireland also participated in the CIIE online this year. Irish Ambassador to China Anderwin said: “The CIIE has as always released encouraging signals, demonstrating China’s firm determination to expand its opening up, and its support for the promotion of trade liberalization and a rule-based multilateral trading system. It is fully in Ireland’s interests."

Offline cooperation, sharing opportunities

At the entrance of Hall 1.1, the big characters "Share our best with China" on the booth of the Serbian Chamber of Commerce and Industry are particularly eye-catching.

The slogan on the booth of the Serbian Chamber of Commerce and Industry in the food and agricultural products exhibition area of the 4th CIIE.

This slogan was highly recognized by Polish exhibitor Mikhail Bilewicz. At the Serbian exhibitors, he found the "Taste in Memory"-a brandy brewed from apricots and plums, known as the "national wine" of Serbia.

"This kind of wine is very famous in Europe. I drank it for the first time when I was in college and I fell in love with it. I have lived in China for 12 years and I didn't expect to be able to buy it at the CIIE!" Clapping the wine box in his hand, the words are full of the joy of "reuniting after a long time".

Bilewicz is the senior representative in China of Polish sports nutrition brand Origen. In September this year, Origen and Sinopharm reached a strategic cooperation agreement. On the stage of the 4th China International Import Expo, the two companies completed the "first show" after their cooperation.

"The Chinese market will be an important growth point for us in the future." Bilevich said frankly that in recent years, China has achieved remarkable results in intellectual property protection and the business environment has continued to optimize. This is an important reason why Origen is optimistic about the Chinese market.

All kinds of coffee beans, shea butter, dried chilies, handicrafts...In the corner of the food and agricultural products exhibition area, a dazzling array of products and colorful pictures seem to take people to the remote African country Rwanda.

"This is our fourth year to participate in the CIIE!" said Shamir, the Commercial Counselor of the Embassy of the Republic of Rwanda in China. The export of handicrafts to China also allows more Chinese people to understand Rwanda and attract them to travel and invest.

Work together to create the future

Walking in the major exhibition halls of the CIIE is like a condensed version of the world travel.

In this world’s “conference room”, foreign businessmen can not only share the dividends of the Chinese market, but also have access to the world’s top products and cutting-edge innovations, negotiate with global business partners, and share the best business resources. .

In the technical equipment exhibition area of the 4th CIIE, an automated device is building a container house.

In the technical equipment exhibition area, the "Innovation Incubation Zone" composed of several mini booths has become a unique landscape. Cooperation discussions on high-precision fields such as artificial intelligence, big data, energy conservation and environmental protection, and industrial automation are alternately held here. The enthusiasm scene makes people look forward to the birth of the next "unicorn".

"In the future, the Chinese market will be the focus of our global business growth." In the first year of participating in the CIIE, Wu Jian, the sales director of the Finnish software company Qt region, told reporters excitedly that the CIIE has not only opened the door for them to enter the Chinese market. , It has built an excellent platform for companies to communicate with global partners and expand their business.

It is reported that at the 4th CIIE Trade and Investment Matchmaking Conference, thousands of Chinese and foreign companies have reached over 200 cooperation intentions through online and offline one-to-one negotiations. Among them, countries along the "Belt and Road" have received a large number of orders and further cooperation. deepen.

"In the past few days, many potential partners have already docked with us!" In the food and agricultural products exhibition area, Vanuatu exhibitor Nas showed reporters various specialties from his hometown. "Here, we are confident to discover more Business."

Vanuatu exhibitor Nas showed reporters various specialties from his hometown.

The Japan External Trade Organization, which has participated in the CIIE for four consecutive years, brought 128 Japanese companies and organizations to participate this year, most of which are small and medium-sized enterprises. The agency stated that the CIIE has attracted many buyers and provided a valuable platform for international cooperation. It has become an important channel for Japanese companies to promote their products in the Chinese market.

China takes the stage and the world sings. The better and better the CIIE will make people believe that openness and cooperation are the only way to deal with challenges. Only by working hand in hand can we overcome the difficulties and share a bright future.

From November 5th to 10th, the 4th CIIE was held in Shanghai. A total of 58 countries and 3 international organizations participated in the national exhibition at this year's CIIE. Nearly 3,000 exhibitors from 127 countries and regions participated in the exhibition, and the number of countries and enterprises exceeded the previous one. The national exhibition was held online for the first time this year. The enterprise exhibition continues to set up six exhibition areas for food and agricultural products, automobiles, technical equipment, consumer goods, medical equipment and medicine and health care, and service trade.

[from Xinhua News Shanghai]