Following the Chinese market, Frankfurt restarts offline exhibitions in Japan and France

Following the Chinese market, Frankfurt restarts offline exhibitions in Japan and France

Under the premise of strict implementation of hygiene and epidemic prevention standards, the offline exhibitions of Beautyworld Japan Fukuoka and Texworld Evolution Showroom Paris were successfully held, Provides an opportunity for industry professionals to communicate face-to-face. In Germany, in the face of a series of impacts brought about by the new crown epidemic, Messe Frankfurt connects the global market in the form of online exhibitions and continues to provide customers with high-quality services during special times.

As the first stop of Messe Frankfurt's global offline exhibition in 2021, the Fukuoka International Cosmetics, Hairdressing, and Health Care Products Exhibition successfully brought together 122 exhibiting companies to showcase their products and services. The exhibition is a professional beauty event in the local leading industry, attracting 3,818 visitors to the exhibition to experience the latest trends and products in the cosmetics, perfume, personal care, and health fields.

Mr. Ma Fukang, President and CEO of Messe Frankfurt, said: “As the organization of trade fairs, Messe Frankfurt is still unable to carry out offline business in Germany. We cannot predict the future trend of the epidemic. We can only use a rigorous attitude. Right now. Last year we restarted offline exhibitions in the Chinese market, and this year we have made a new breakthrough. Under the premise of strictly implementing the local health and epidemic prevention policies, we resumed holding offline exhibitions in Japan and France."

Mr. Bao Sifeng, Managing Director of Messe Frankfurt Asia Holdings Co., Ltd. said: “The successful holding of these events shows that even in the epidemic, there is still the possibility of holding exhibitions in Japan. The Fukuoka International Cosmetics, Hairdressing and Health Products Exhibition in Japan The sister exhibition of Beautyworld Japan West (Beautyworld Japan West), the latter was successfully held in December 2020, with a total of 224 exhibitors and over 22,000 visitors participating."